{"id":3735,"date":"2020-12-02T14:10:17","date_gmt":"2020-07-17T10:40:34","guid":{"rendered":"https:\/\/bettybetty.de\/start-neu-2-2\/"},"modified":"2020-12-23T11:18:33","modified_gmt":"2020-12-23T10:18:33","slug":"holistic-identities","status":"publish","type":"page","link":"https:\/\/bettybetty.de\/en\/holistic-identities\/","title":{"rendered":"HOLISTIC IDENTITIES"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"grid":"{\r\n  \"colCount\": 12,\r\n  \"colGutter\": 1.6,\r\n  \"rowGutters\": [\r\n    12,\r\n    2,\r\n    12,\r\n    12,\r\n    4,\r\n    16,\r\n    2,\r\n    16,\r\n    0,\r\n    0,\r\n    0,\r\n    16,\r\n    2,\r\n    20,\r\n    0\r\n  ],\r\n  \"frameMargin\": 4.4,\r\n  \"topFrameMargin\": 0,\r\n  \"bottomFrameMargin\": 0,\r\n  \"rowAttrs\": [\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {\r\n      \"bgcolor\": \"#e3e3e3\"\r\n    },\r\n    {\r\n      \"bgcolor\": \"#e3e3e3\"\r\n    },\r\n    {\r\n      \"bgcolor\": \"#e3e3e3\"\r\n    },\r\n    {\r\n      \"bgcolor\": \"#e3e3e3\"\r\n    },\r\n    {},\r\n    {},\r\n    {},\r\n    {}\r\n  ],\r\n  \"bgColor\": \"#ffffff\",\r\n  \"cont\": [\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h1 class=\\\"_bb_start_title\\\">Betty und Betty is a multiple awarded design agency located in D\u00fcsseldorf. We develop holistic identities and design inspiring brand experiences that move businesses, brands and people.<\/h1>\",\r\n      \"align\": \"bottom\",\r\n      \"row\": 0,\r\n      \"col\": 1,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 16,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 14,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\">SELECTED PROJECTS<\/h4>\",\r\n      \"align\": \"bottom\",\r\n      \"row\": 1,\r\n      \"col\": 1,\r\n      \"colspan\": 6,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 7,\r\n      \"classes\": \"wow fadeInUp\"\r\n    },\r\n    {\r\n      \"type\": \"html5video\",\r\n      \"cont\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n      \"align\": \"top\",\r\n      \"row\": 2,\r\n      \"col\": 0,\r\n      \"colspan\": 6,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 2776,\r\n      \"autoplay\": true,\r\n      \"loop\": true,\r\n      \"mute\": true,\r\n      \"muteDisabled\": \"disabled\",\r\n      \"controls\": false,\r\n      \"playpauseonclick\": false,\r\n      \"playicon\": false,\r\n      \"ar\": 0.625,\r\n      \"unmutebutton\": false,\r\n      \"unmuteButtonStyle\": 1,\r\n      \"unmutebuttonDisabled\": \"\",\r\n      \"h\": 720,\r\n      \"w\": 1152,\r\n      \"mp4\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.mp4\",\r\n      \"filename\": \"BettyUndBetty_StellaAchenbach_Wortmarke_S.mp4\",\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_4096\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_3840\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_3200\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_2560\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_1920\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_1280\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_1024\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_768\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_512\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\",\r\n        \"_265\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke_S.svg\"\r\n      },\r\n      \"imgar\": 0.625,\r\n      \"mp4attid\": 3845,\r\n      \"imgh\": 1500,\r\n      \"imgw\": 2400,\r\n      \"imgattid\": 3846,\r\n      \"caption\": \"<h2 class=\\\"_bb_start_projects_description\\\"><a href=\\\"https:\/\/bettybetty.de\/stella-achenbach\/\\\">Stella CREATES.<br \/>Corporate identity and digital design\u00a0<br \/>for fashion designer Stella Achenbach.<\/a><\/h2>\"\r\n    },\r\n    {\r\n      \"type\": \"html5video\",\r\n      \"cont\": \"\/wp-content\/uploads\/Cassini_Start.png\",\r\n      \"align\": \"top\",\r\n      \"row\": 2,\r\n      \"col\": 7,\r\n      \"colspan\": 4,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 4734,\r\n      \"autoplay\": true,\r\n      \"loop\": true,\r\n      \"mute\": true,\r\n      \"controls\": false,\r\n      \"playpauseonclick\": false,\r\n      \"playicon\": false,\r\n      \"ar\": 1.3349814585908528,\r\n      \"h\": 2160,\r\n      \"w\": 1618,\r\n      \"mp4\": \"\/wp-content\/uploads\/Cassini_Start.mp4\",\r\n      \"filename\": \"Cassini_Start.mp4\",\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/Cassini_Start.png\",\r\n        \"_1920\": \"\/wp-content\/uploads\/Cassini_Start-1920x2561.png\",\r\n        \"_1280\": \"\/wp-content\/uploads\/Cassini_Start-1280x1708.png\",\r\n        \"_1024\": \"\/wp-content\/uploads\/Cassini_Start-1024x1366.png\",\r\n        \"_768\": \"\/wp-content\/uploads\/Cassini_Start-768x1025.png\",\r\n        \"_512\": \"\/wp-content\/uploads\/Cassini_Start-512x683.png\",\r\n        \"_265\": \"\/wp-content\/uploads\/Cassini_Start-265x354.png\"\r\n      },\r\n      \"imgar\": 1.333984375,\r\n      \"mp4attid\": 3727,\r\n      \"imgh\": 2732,\r\n      \"imgw\": 2048,\r\n      \"imgattid\": 3726,\r\n      \"muteDisabled\": \"disabled\",\r\n      \"caption\": \"<h2 class=\\\"_bb_start_projects_description\\\"><a href=\\\"https:\/\/bettybetty.de\/cassini\/\\\">For a BETA world.<br \/>Recruiting campaign and microsite\u00a0for Cassini Consulting AG.<\/a><\/h2>\",\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"img\",\r\n      \"cont\": \"\/wp-content\/uploads\/2018\/10\/BST_Cover_11.jpg\",\r\n      \"align\": \"top\",\r\n      \"row\": 3,\r\n      \"col\": 2,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 2,\r\n      \"relid\": 10885,\r\n      \"attid\": 1839,\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/2018\/10\/BST_Cover_11.jpg\",\r\n        \"_1920\": \"\/wp-content\/uploads\/2018\/10\/BST_Cover_11-1920x1080.jpg\",\r\n        \"_1280\": \"\/wp-content\/uploads\/2018\/10\/BST_Cover_11-1280x720.jpg\",\r\n        \"_1024\": \"\/wp-content\/uploads\/2018\/10\/BST_Cover_11-1024x576.jpg\",\r\n        \"_768\": \"\/wp-content\/uploads\/2018\/10\/BST_Cover_11-768x432.jpg\",\r\n        \"_512\": \"\/wp-content\/uploads\/2018\/10\/BST_Cover_11-512x288.jpg\",\r\n        \"_265\": \"\/wp-content\/uploads\/2018\/10\/BST_Cover_11-265x149.jpg\"\r\n      },\r\n      \"w\": 1920,\r\n      \"h\": 1080,\r\n      \"ar\": 0.5625,\r\n      \"alt\": \"\",\r\n      \"caption\": \"<h2 class=\\\"_bb_start_projects_description\\\"><a href=\\\"https:\/\/bettybetty.de\/bst-architekten\/\\\">Various ANGLES.<br \/>Corporate identity and digital design<br \/>for BST Architects.<\/a><\/h2>\",\r\n      \"lightboxoff\": true\r\n    },\r\n    {\r\n      \"type\": \"img\",\r\n      \"cont\": \"\/wp-content\/uploads\/scale_3.png\",\r\n      \"align\": \"top\",\r\n      \"row\": 4,\r\n      \"col\": 0,\r\n      \"colspan\": 3,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 1525,\r\n      \"attid\": 3728,\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/scale_3.png\",\r\n        \"_1920\": \"\/wp-content\/uploads\/scale_3-1920x1920.png\",\r\n        \"_1280\": \"\/wp-content\/uploads\/scale_3-1280x1280.png\",\r\n        \"_1024\": \"\/wp-content\/uploads\/scale_3-1024x1024.png\",\r\n        \"_768\": \"\/wp-content\/uploads\/scale_3-768x768.png\",\r\n        \"_512\": \"\/wp-content\/uploads\/scale_3-512x512.png\",\r\n        \"_265\": \"\/wp-content\/uploads\/scale_3-265x265.png\"\r\n      },\r\n      \"w\": 2100,\r\n      \"h\": 2100,\r\n      \"ar\": 1,\r\n      \"alt\": \"\",\r\n      \"caption\": \"<h2 class=\\\"_bb_start_projects_description\\\"><a href=\\\"https:\/\/bettybetty.de\/enbw\/\\\">Scale IT.\u00a0<br \/>Brand identity and storytelling<br \/>for Scale by EnBW.<\/a><\/h2>\",\r\n      \"frameOverflow\": \"\",\r\n      \"lightboxoff\": true\r\n    },\r\n    {\r\n      \"type\": \"html5video\",\r\n      \"cont\": \"\/wp-content\/uploads\/BettyUndBetty_FortunaDuesseldorf_start.jpg\",\r\n      \"align\": \"top\",\r\n      \"row\": 4,\r\n      \"col\": 4,\r\n      \"colspan\": 7,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 1772,\r\n      \"autoplay\": true,\r\n      \"loop\": true,\r\n      \"mute\": true,\r\n      \"muteDisabled\": \"disabled\",\r\n      \"controls\": false,\r\n      \"playpauseonclick\": false,\r\n      \"playicon\": false,\r\n      \"ar\": 0.7075,\r\n      \"unmutebutton\": false,\r\n      \"unmuteButtonStyle\": 1,\r\n      \"unmutebuttonDisabled\": \"\",\r\n      \"h\": 1698,\r\n      \"w\": 2400,\r\n      \"mp4\": \"\/wp-content\/uploads\/F95Raster_1_1.mp4\",\r\n      \"filename\": \"F95Raster_1_1.mp4\",\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/BettyUndBetty_FortunaDuesseldorf_start.jpg\",\r\n        \"_1920\": \"\/wp-content\/uploads\/BettyUndBetty_FortunaDuesseldorf_start-1920x1200.jpg\",\r\n        \"_1280\": \"\/wp-content\/uploads\/BettyUndBetty_FortunaDuesseldorf_start-1280x800.jpg\",\r\n        \"_1024\": \"\/wp-content\/uploads\/BettyUndBetty_FortunaDuesseldorf_start-1024x640.jpg\",\r\n        \"_768\": \"\/wp-content\/uploads\/BettyUndBetty_FortunaDuesseldorf_start-768x480.jpg\",\r\n        \"_512\": \"\/wp-content\/uploads\/BettyUndBetty_FortunaDuesseldorf_start-512x320.jpg\",\r\n        \"_265\": \"\/wp-content\/uploads\/BettyUndBetty_FortunaDuesseldorf_start-265x166.jpg\"\r\n      },\r\n      \"imgar\": 0.625,\r\n      \"mp4attid\": 3739,\r\n      \"imgh\": 1500,\r\n      \"imgw\": 2400,\r\n      \"imgattid\": 3731,\r\n      \"caption\": \"<h2 class=\\\"_bb_start_projects_description\\\"><a href=\\\"https:\/\/bettybetty.de\/en\/fortuna-duesseldorf-sponsoring\/\\\">PARTNER Stories.<br \/>Sponsoring-Concept and editorial design<br \/>for\u00a0Fortuna D\u00fcsseldorf.<\/a><\/h2>\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"PROJECTS\\\">\u2192 MEHR PROJEKTE<\/a><\/h4><h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/projekte\/\\\">\u2192 MORE PROJECTS<\/a><\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 5,\r\n      \"col\": 1,\r\n      \"colspan\": 7,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 17,\r\n      \"frameOverflow\": \"\",\r\n      \"classes\": \"wow fadeInUp\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h1 class=\\\"_bb_start_subtitle\\\">Betty und Betty operates at the intersection of strategy and design since 2008. We are a partner for all those who are open to use identity as the basis for contemporary communication, systematic brand management and development processes of all kinds.<\/h1>\",\r\n      \"align\": \"middle\",\r\n      \"row\": 6,\r\n      \"col\": 1,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 8,\r\n      \"frameOverflow\": \"\",\r\n      \"classes\": \"wow fadeInUp\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"PROFILE\\\">\u2192 PROFIL<\/a><\/h4>PROFILE\\\">\u2192 PROFIL<\/a><\/h4><h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/profil\/\\\">\u2192 PROFILE<\/a><\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 7,\r\n      \"col\": 1,\r\n      \"colspan\": 6,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 13,\r\n      \"frameOverflow\": \"\",\r\n      \"classes\": \"wow fadeInUp\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\" style=\\\"text-align: left;\\\">LATEST STORIES<\/h4>\",\r\n      \"align\": \"bottom\",\r\n      \"row\": 8,\r\n      \"col\": 1,\r\n      \"colspan\": 6,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 8,\r\n      \"spacebelow\": 4,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 10,\r\n      \"frameOverflow\": \"\",\r\n      \"classes\": \"wow fadeInUp\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<p><img src=\\\"https:\/\/bettybetty.de\/wp-content\/uploads\/BettyUndBetty_SlantedMagaziin.jpg\\\" alt=\\\"Betty und Betty in der Slanted\\\" \/><\/p><h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/slanted_2020\/\\\">PRESS<\/a><\/h4><h2 class=\\\"_bb_start_stories_title\\\"><a href=\\\"https:\/\/bettybetty.de\/slanted_2020\/\\\">COEXIST.<br \/>Betty und Betty in\u00a0SLANTED Magazine<\/a><\/h2>\",\r\n      \"align\": \"top\",\r\n      \"row\": 9,\r\n      \"col\": 0,\r\n      \"colspan\": 4,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 4,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 12,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<p><img src=\\\"https:\/\/bettybetty.de\/wp-content\/uploads\/Page_01.jpg\\\" \/><\/p><h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/en\/page_2020\\\">INTERVIEW<\/a><\/h4><h2 class=\\\"_bb_start_stories_title\\\"><a href=\\\"https:\/\/bettybetty.de\/en\/page_2020\\\">AGENCY portrait.<br \/>Matthias Berghoff and Anastasios Koupantsis in an interview with PAGE Online.<\/a><\/h2>\",\r\n      \"align\": \"top\",\r\n      \"row\": 9,\r\n      \"col\": 5,\r\n      \"colspan\": 6,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 11,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<p><img src=\\\"https:\/\/bettybetty.de\/wp-content\/uploads\/BettyUndBetty_Coaching_Black.svg\\\" \/><\/p><h4 class=\\\"_bb_default_category\\\"><a href=\\\" https:\/\/bettybetty.de\/coaching_allbau_2020\/\\\">COACHING<\/a><\/h4><h2 class=\\\"_bb_start_stories_title\\\"><a href=\\\" https:\/\/bettybetty.de\/coaching_allbau_2020\/\\\">Coaching PEOPLE. <br \/>Betty und Betty start pilot project for individual personal development.<\/a><\/h2>\",\r\n      \"align\": \"top\",\r\n      \"row\": 10,\r\n      \"col\": 3,\r\n      \"colspan\": 6,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 4,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 3,\r\n      \"relid\": 27\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/stories\/\\\">\u2192 MORE STORIES<\/a><\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 11,\r\n      \"col\": 1,\r\n      \"colspan\": 7,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 8,\r\n      \"spacebelow\": 8,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 18,\r\n      \"frameOverflow\": \"\",\r\n      \"classes\": \"wow fadeInUp\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h1 class=\\\"_bb_start_subtitle\\\">Business development, brand identity or change processes: Betty und Betty helps companies to progress with a clear identity in a world of constant change.<\/h1>\",\r\n      \"align\": \"top\",\r\n      \"row\": 12,\r\n      \"col\": 1,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 19,\r\n      \"frameOverflow\": \"\",\r\n      \"classes\": \"wow fadeInUp\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"PROCESS\\\">\u2192 PROZESS<\/a><\/h4>PROCESS\\\">\u2192 PROZESS<\/a><\/h4><h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/prozess\/\\\">\u2192 PROCESS<\/a><\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 13,\r\n      \"col\": 1,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 1,\r\n      \"relid\": 20,\r\n      \"frameOverflow\": \"\",\r\n      \"classes\": \"wow fadeInUp\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<p class=\\\"_Default\\\">LET\u2019S TALK ABOUT<\/p>\",\r\n      \"align\": \"top\",\r\n      \"row\": 14,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": -2.2,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 16,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<p class=\\\"marquee\\\"><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><\/p>\",\r\n      \"align\": \"top\",\r\n      \"row\": 15,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 2,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 9,\r\n      \"frameOverflow\": \"both\"\r\n    }\r\n  ]\r\n}","phonegrid":"{\r\n  \"colCount\": 12,\r\n  \"colGutter\": 1,\r\n  \"rowGutters\": [\r\n    20,\r\n    8,\r\n    4,\r\n    20,\r\n    4,\r\n    20,\r\n    4,\r\n    8,\r\n    32,\r\n    4,\r\n    32,\r\n    0,\r\n    0,\r\n    0,\r\n    32,\r\n    4,\r\n    5,\r\n    5,\r\n    1\r\n  ],\r\n  \"frameMargin\": 4,\r\n  \"topFrameMargin\": 0,\r\n  \"bottomFrameMargin\": 0,\r\n  \"rowAttrs\": [\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {\r\n      \"bgcolor\": \"#e3e3e3\"\r\n    },\r\n    {\r\n      \"bgcolor\": \"#e3e3e3\"\r\n    },\r\n    {\r\n      \"bgcolor\": \"#e3e3e3\"\r\n    },\r\n    {\r\n      \"bgcolor\": \"#e3e3e3\"\r\n    },\r\n    {},\r\n    {},\r\n    {},\r\n    {},\r\n    {}\r\n  ],\r\n  \"bgColor\": null,\r\n  \"cont\": [\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h1 class=\\\"_bb_start_title_m\\\">Betty und Betty is a multiple awarded design agency located in D\u00fcsseldorf. We develop holistic identities and design inspiring brand experiences that move businesses, brands and people.<\/h1>\",\r\n      \"align\": \"middle\",\r\n      \"row\": 0,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 64,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 6,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\">SELECTED PROJECTS<\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 1,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 15\r\n    },\r\n    {\r\n      \"type\": \"img\",\r\n      \"cont\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke.png\",\r\n      \"align\": \"top\",\r\n      \"row\": 2,\r\n      \"col\": 0,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 840,\r\n      \"attid\": 3548,\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke.png\",\r\n        \"_2560\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke-2560x1600.png\",\r\n        \"_1920\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke-1920x1200.png\",\r\n        \"_1280\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke-1280x800.png\",\r\n        \"_1024\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke-1024x640.png\",\r\n        \"_768\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke-768x480.png\",\r\n        \"_512\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke-512x320.png\",\r\n        \"_265\": \"\/wp-content\/uploads\/BettyUndBetty_StellaAchenbach_Wortmarke-265x166.png\"\r\n      },\r\n      \"w\": 2880,\r\n      \"h\": 1800,\r\n      \"ar\": 0.625,\r\n      \"alt\": \"\",\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h2 class=\\\"_bb_start_projects_description\\\"><a href=\\\"https:\/\/bettybetty.de\/stella-achenbach\/\\\">Stella CREATES.<br \/>Corporate identity and digital design\u00a0for fashion designer Stella Achenbach.<\/a><\/h2>\",\r\n      \"align\": \"top\",\r\n      \"row\": 3,\r\n      \"col\": 0,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 773,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"html5video\",\r\n      \"cont\": \"\/wp-content\/uploads\/Cassini_Start.png\",\r\n      \"align\": \"middle\",\r\n      \"row\": 4,\r\n      \"col\": 2,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 2,\r\n      \"relid\": 1386,\r\n      \"autoplay\": true,\r\n      \"loop\": true,\r\n      \"mute\": true,\r\n      \"muteDisabled\": \"disabled\",\r\n      \"controls\": false,\r\n      \"playpauseonclick\": false,\r\n      \"playicon\": false,\r\n      \"ar\": 1.3333333333333333,\r\n      \"unmutebutton\": false,\r\n      \"unmuteButtonStyle\": 1,\r\n      \"unmutebuttonDisabled\": \"\",\r\n      \"h\": 536,\r\n      \"w\": 402,\r\n      \"mp4\": \"\/wp-content\/uploads\/BettyUndBetty_Cassini_Start_s.mp4\",\r\n      \"filename\": \"BettyUndBetty_Cassini_Start_s.mp4\",\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/Cassini_Start.png\",\r\n        \"_1920\": \"\/wp-content\/uploads\/Cassini_Start-1920x2561.png\",\r\n        \"_1280\": \"\/wp-content\/uploads\/Cassini_Start-1280x1708.png\",\r\n        \"_1024\": \"\/wp-content\/uploads\/Cassini_Start-1024x1366.png\",\r\n        \"_768\": \"\/wp-content\/uploads\/Cassini_Start-768x1025.png\",\r\n        \"_512\": \"\/wp-content\/uploads\/Cassini_Start-512x683.png\",\r\n        \"_265\": \"\/wp-content\/uploads\/Cassini_Start-265x354.png\"\r\n      },\r\n      \"imgar\": 1.333984375,\r\n      \"mp4attid\": 3819,\r\n      \"imgh\": 2732,\r\n      \"imgw\": 2048,\r\n      \"imgattid\": 3726,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h2 class=\\\"_bb_start_projects_description\\\"><a href=\\\"https:\/\/bettybetty.de\/cassini\/\\\">For a BETA world.<br \/>Recruiting campaign<br \/>and microsite\u00a0for <br \/>Cassini\u00a0Consulting AG.<\/a><\/h2>\",\r\n      \"align\": \"top\",\r\n      \"row\": 5,\r\n      \"col\": 2,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 2,\r\n      \"relid\": 1387,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"img\",\r\n      \"cont\": \"\/wp-content\/uploads\/2018\/10\/BettyUndBetty_BST_Mobile_Portfolio.jpg\",\r\n      \"align\": \"top\",\r\n      \"row\": 6,\r\n      \"col\": 0,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 1099,\r\n      \"attid\": 2189,\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/2018\/10\/BettyUndBetty_BST_Mobile_Portfolio.jpg\",\r\n        \"_768\": \"\/wp-content\/uploads\/2018\/10\/BettyUndBetty_BST_Mobile_Portfolio-768x1229.jpg\",\r\n        \"_512\": \"\/wp-content\/uploads\/2018\/10\/BettyUndBetty_BST_Mobile_Portfolio-512x819.jpg\",\r\n        \"_265\": \"\/wp-content\/uploads\/2018\/10\/BettyUndBetty_BST_Mobile_Portfolio-265x424.jpg\"\r\n      },\r\n      \"w\": 1000,\r\n      \"h\": 1600,\r\n      \"ar\": 1.6,\r\n      \"alt\": \"\",\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h2 class=\\\"_bb_start_projects_description\\\"><a href=\\\"https:\/\/bettybetty.de\/bst-architekten\/\\\">Various ANGLES.<br \/>Corporate identity and digital design\u00a0for BST Architects.<\/a><\/h2>\",\r\n      \"align\": \"top\",\r\n      \"row\": 7,\r\n      \"col\": 0,\r\n      \"colspan\": 10,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 1309,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/projekte\/\\\">\u2192 MORE PROJECTS<\/a><\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 8,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 21\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h2 class=\\\"_bb_start_subtitle\\\">Betty und Betty operates at the intersection of strategy and design since 2008. We are a partner for all those who are open to use identity as the basis for contemporary communication, systematic brand management and development processes of all kinds.<\/h2>\",\r\n      \"align\": \"middle\",\r\n      \"row\": 9,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 22\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"PROFILE\\\">\u2192 PROFIL<\/a><\/h4><h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/profil\/\\\">\u2192 PROFILE<\/a><\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 10,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 23\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\" style=\\\"text-align: left;\\\">LATEST STORIES<\/h4>\",\r\n      \"align\": \"middle\",\r\n      \"row\": 11,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 12,\r\n      \"spacebelow\": 12,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 378\r\n    },\r\n    {\r\n      \"type\": \"img\",\r\n      \"cont\": \"\/wp-content\/uploads\/BettyUndBetty_SlantedMagaziin.jpg\",\r\n      \"align\": \"middle\",\r\n      \"row\": 12,\r\n      \"col\": 0,\r\n      \"colspan\": 9,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 861,\r\n      \"attid\": 3740,\r\n      \"sizes\": {\r\n        \"full\": \"\/wp-content\/uploads\/BettyUndBetty_SlantedMagaziin.jpg\",\r\n        \"_768\": \"\/wp-content\/uploads\/BettyUndBetty_SlantedMagaziin-768x1137.jpg\",\r\n        \"_512\": \"\/wp-content\/uploads\/BettyUndBetty_SlantedMagaziin-512x758.jpg\",\r\n        \"_265\": \"\/wp-content\/uploads\/BettyUndBetty_SlantedMagaziin-265x392.jpg\"\r\n      },\r\n      \"w\": 1000,\r\n      \"h\": 1481,\r\n      \"ar\": 1.481,\r\n      \"alt\": \"\",\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/slanted_2020\/\\\">PRESS<\/a><\/h4><h2 class=\\\"_bb_start_stories_title\\\"><a href=\\\"https:\/\/bettybetty.de\/slanted_2020\/\\\">Betty und Betty in\u00a0SLANTED Magazine<\/a><\/h2>\",\r\n      \"align\": \"top\",\r\n      \"row\": 13,\r\n      \"col\": 0,\r\n      \"colspan\": 9,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 2,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 862,\r\n      \"frameOverflow\": \"\"\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/stories\/\\\">\u2192 MORE STORIES<\/a><\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 14,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 8,\r\n      \"spacebelow\": 16,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 26\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h1 class=\\\"_bb_start_subtitle\\\">Business development, branding or change processes: Betty und Betty helps companies to progress with a clear identity in a world of constant change.<\/h1>\",\r\n      \"align\": \"middle\",\r\n      \"row\": 15,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 24\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<h4 class=\\\"_bb_default_category\\\"><a href=\\\"https:\/\/bettybetty.de\/prozess\/\\\">\u2192 PROCESS<\/a><\/h4>\",\r\n      \"align\": \"top\",\r\n      \"row\": 16,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 25\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<p class=\\\"_Default\\\">LET\u2019S TALK ABOUT<\/p>\",\r\n      \"align\": \"bottom\",\r\n      \"row\": 18,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 29\r\n    },\r\n    {\r\n      \"type\": \"text\",\r\n      \"cont\": \"<p class=\\\"marquee\\\"><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><a href=\\\"https:\/\/bettybetty.de\/lta_employer_branding\\\">EMPLOYER BRANDING \u00a0 \u00a0 <\/a><\/p>\",\r\n      \"align\": \"middle\",\r\n      \"row\": 19,\r\n      \"col\": 0,\r\n      \"colspan\": 12,\r\n      \"offsetx\": 0,\r\n      \"offsety\": 0,\r\n      \"spaceabove\": 0,\r\n      \"spacebelow\": 0,\r\n      \"yvel\": 1,\r\n      \"push\": 0,\r\n      \"relid\": 28,\r\n      \"frameOverflow\": \"both\"\r\n    }\r\n  ]\r\n}","_links":{"self":[{"href":"https:\/\/bettybetty.de\/en\/wp-json\/wp\/v2\/pages\/3735"}],"collection":[{"href":"https:\/\/bettybetty.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bettybetty.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bettybetty.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bettybetty.de\/en\/wp-json\/wp\/v2\/comments?post=3735"}],"version-history":[{"count":0,"href":"https:\/\/bettybetty.de\/en\/wp-json\/wp\/v2\/pages\/3735\/revisions"}],"wp:attachment":[{"href":"https:\/\/bettybetty.de\/en\/wp-json\/wp\/v2\/media?parent=3735"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}