If we want to create something unique and differentiating, we have to set out on the journey to discover it. Combining thinking with feeling, questioning the established, breaking out and coming back, allowing interaction, exploring different perspectives and taking others with us on this expedition. Create enthusiasm. With attitude and responsibility. For the big picture or the special detail. Every day anew.

Identity is always evolving. It is human. It is thinking, feeling and doing at the same time. Regardless of whether it is branding, business development or complex change processes in the company: identity empowers to make these processes more efficient and effective. With our own resources in combination with professional help from outside.

If we want to create something unique and differentiating, we have to set out on the journey to discover it. Combining thinking with feeling, questioning the established, breaking out and coming back, allowing interaction, exploring different perspectives and taking others with us on this expedition. Create enthusiasm. With attitude and responsibility. For the big picture or the special detail. Every day anew.

Identity is always evolving. It is human. It is thinking, feeling and doing at the same time. Regardless of whether it is branding, business development or complex change processes in the company: identity empowers to make these processes more efficient and effective. With our own resources in combination with professional help from outside.

A——Elaborate
Everything and everyone has a unique iden­tity. Grown from the past, shaped by current influences and changeable by wishes for the future. It becomes more and more clear to us when we deal with it. Together with our customers we discover and define an authentic identity with enough potential to differentiate ourselves from the competition.

• SERVICE PORTFOLIO

  BOTTOM UP INVOLVEMENT PROCESSES
  DESIGN CONSULTING
  DESIGN RESEARCH
  MARKET ANALYSIS
  SHAREHOLDER ANALYSIS
  STAKEHOLDER ANALYSIS
  STRATEGY CONSULTING
  QUALITATIVE RESEARCH METHODS

B——Establish
The mutual understanding of work proce­sses and perspectives creates the basis for finding the right strategy, a superior story and a dynamic, creative design concept that fits the identity. Depending on the specific task, we work on the visual identity with a dedicated team. In addition, we accompany our clients in parallel to integrate the defined identity into further communication processes and install it as an orientation guide. Always in close exchange and in a collaborative manner.

• SERVICE PORTFOLIO

  BRANDING
  BRAND ARCHITECTURE
  BRAND DEVELOPMENT
  BRAND IMPLEMENTATION
  BRAND STRATEGY
  BRAND STORY
  COACHING
  COMMUNICATION STRATEGY
  CORPORATE DESIGN
  CORPORATE IDENTITY
  INTERIOR DESIGN

C——Expand
With each measure, the world that can be experienced becomes more complex and strengthens the perception of the emerging brand. With our interdisciplinary team, we can use internal and external communi­cation channels at various levels to gradually make the identity more diverse and experience-oriented. We simplify existing processes in order to open up new paths.

• SERVICE PORTFOLIO

  BRAND DESIGN
  BRAND MANAGEMENT
  CHANGE PROCESSES
  COACHING
  COMMUNICATION
  EDITORIAL DESIGN
  EXHIBITION DESIGN
  HUMAN RESOURCES DEVELOPMENT
  HR MANAGEMENT
  INFORMATION DESIGN
  INTERIOR DESIGN
  ORGANISATIONAL DEVELOPMENT
  PACKAGING DESIGN 
PR
  REPORTING
  RETAIL DESIGN
  SIGNALETICS
  SOCIAL MEDIA

Z——Always again.
Time flies by. We change, the markets change, some things are good, some things could be better. Identity is dynamic, not static. We help to challenge the current status quo, to find out what needs to be done. Always with the aim of actively shaping markets and advancing new, innovative topics.

• SERVICE PORTFOLIO

  BRAND MANAGEMENT
  CHANGE PROCESSES
  COACHING
  DESIGNCONSULTING
  ORGANISATIONAL DEVELOPMENT
  QUALITATIVE RESEARCH
  WORKSHOPS